Why Use A Recruiter? - back
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We’re asked this question repeatedly. “I
know how to find jobs and with the internet it’s pretty
easy, why should I use a recruiter?” Well, an NFL
quarterback is in an even better position to find a job, given
the finite nature of the potential employers. And yet,
all professional players have agents. Why is that?
The answer is that finding “a job” should not
be your objective. Finding the best possible job that meets
your long and short term career goals should be. While
there may be a select group of employers, not every one will
match your career goals and if you use your limited resources,
how do you know that you’ve uncovered the best job? In
our NFL example, a quarterback may want a chance to get to
the Super Bowl and is willing to be a 3rd string quarterback
to get there. Or, he may want to be a starter and he
won’t be with every team. So like the sports agent,
the recruiter’s job is to come up with the best possible
matches over what could be potentially hundreds of possible
employers. How much time, effort and money does that involve
for a full time employee?
And it’s important to have representation from
the very beginning of your search. Posting on job boards
or blindly sending your resume before strategizing will be
counterproductive and greatly reduce your recruiter’s
ability to get your resume in the hands of the hiring manager.
This is like representing yourself in court and calling a
lawyer after you realize that your case is not going well.
Knowing the Companies
Everyone can research companies using the web but applicants
should remember that the published information is only the
side of the story distributed by the company’s public
relations group.
Recruiters know the job market and their clients and are like
partners in the hiring process. They may have worked with them
for years. They may have placed employees at this company before. They
have, or can gain access to, inside information to which the
general public and potential employees do not. They know and
understand the company’s unique hiring process and the
people involved. They may know why a job is open and if it
has been unfilled for a long time or if it’s a new opening.
They may know who held the job last and why they left. A
recruiter may even know other applicants who interviewed for
the same position and their feedback about the interview process
and the thread to the questions that were asked. They may know
of problems on a project and the key “unspoken” skills
the manager “really wants”. They may know a manager’s
preferences in hiring: Does the manager prefer specialists
or does he have a need for someone to wear many hats? Does
he prefer to train people in his way of thinking or is he looking
for someone from a competitor who can bring fresh ideas? Does
he have a particular bias for, or against, someone from a particular
area of the country, university, or with a particular work
background because of his experience with the last person he
interviewed or hired who didn’t work out or really worked
out well? You can leverage this “inside” information
to your advantage over other applicants.
Reduced Risk
Companies that are not doing well or have few projects, generally
advertise a few jobs but do not use third party recruiters
either because they don’t have the money and/or hiring
is not a priority. Usually our clients are willing to invest
in our services because things are going well, they’re
obtaining a lot of work and they need to staff for the long
term. The chance of being part of a reduction in force
is reduced considerably because the company has made an investment
in your future by hiring a search firm.
Advertised vs Unadvertised Openings
Applicants oftentimes stress how they’ve seen the same
job posted over and over. The reason for that is because companies
don’t always have jobs to fill but may want to advertise
the company or brand name or give the appearance that they
are hiring. We’ve seen companies in the midst of downsizing,
advertising openings. The reason for that is that they
contract for a certain amount of job ads/postings per year
and will use those up even when they are not in a hiring mode.
Then there’s the “unadvertised job market”.
I’m sure you’ve heard of that before. While many
jobs are advertised, companies do not advertise every job.
In fact, oftentimes, they either advertise the least desirable,
hardest to fill jobs or a composite of ideal skills to obtain
resumes for either future use or to fill less desirable jobs.
At other times, the manager knows he has to replace an employee
weeks or even months before he submits a requisition so the
job may never get advertised. Recruiters generally have access
to the unadvertised jobs and can get your resume in front of
the hiring manager before the job is advertised or posted.
Leveraging Expertise
Recruiters spend hours every week doing the task of “job
hunting”. Most potential employees find the whole process
frustrating. Consider the time you spend on your job. You’re
an expert. Who would be better at doing your job, you
or someone who only does it for a few weeks every few years?
Recruiters have years of experience interacting with employers, gathering
information on companies and jobs, developing resumes, coaching
applicants on interviewing, and negotiating. Who better
to act as your agent?
Interview Consulting
Most applicants only interview once every couple of years so
their interviewing skills tend to get stale. Contingency
recruiters get paid if their applicant receives and accepts
a job offer and starts the new job. It’s in the
recruiter’s best interest to ensure that each applicant
has the best possible information about a company, job and
process so that they are well prepared for the interview.
Job Offer and Negotiation Stress
Some companies tell applicants that they only want to negotiate
with the applicant directly. Applicants feel good
about this because it strokes their egos. But do you
think companies want to negotiate with applicants directly
because they will drive a hard bargain and be a tougher negotiator
than the recruiter?
Also consider that some companies make their best offer right
off. They don’t haggle and they pay fairly based on market
conditions. Others do not. Which are which? We
have a track record over 16 years that allows us to know. How
many applicants know a company’s negotiating stance based
on their past hiring?
Recruiters act as your agent in dealing with companies. This
is another reason why professional sports players, actors,
singers and the like have agents. The agent knows how
and when to negotiate while being as impartial and unemotional
as possible. The whole offer process can be stressful. The
company has its idea of the value of a candidate. That
sense of worth sometimes is in sync with the applicant but
oftentimes the applicant’s view of his/her worth differs
significantly from that of the company. During the negotiation
process things are said that might be unflattering to each
party involved. Consider the pro sports GM who tells
all of the negative aspects of a player’s game in order
to make a point or bring a player’s salary expectations
in line with other players. Consider the player who feels “this
is a cheap organization who doesn’t want to pay me fairly
so I don’t want to play for them”.
Imagine what could happen when an applicant and company, speaking
directly during negotiations, let their emotions and posturing
influence the process. Let your recruiter be the buffer. This
will protect your basic offer while improving your chances
of successfully negotiating with the company.
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